A Helpful Script for You

We have a short message to share with you today about one of our favorite scripts. It’s another great tool to convert leads.

Looking to improve your real estate career? We're here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you're interested in working with us, click here to apply.

We’re always looking to increase our conversions, so we started using this script a few years ago to convert sign calls, Internet leads, and more. I believe it originally came from Corcoran Consulting. 

The script follows an acronym, L.P.M.A.M.A., and it’s worked great for us. We wanted to share it with you in the hopes that it works for you as well. Here’s what the acronym stands for and the questions we ask prospective leads for each topic:

We hope this script works for you, too.

Location. What is the location you are searching in? What is the specific area?

Price. What price range are you looking in?

Motivation. Are you renting? If so, when does your lease end? If they own a home, we then set them up with a home evaluation.

Agent. Do they have one they are working with right now?

Mortgage. I ask if they are paying in cash or if they need a mortgage. If they do need one, I recommend my preferred lenders and their products.

Appointment. This is the final step. I usually try to set a face-to-face appointment with them, maybe over a cup of coffee.

If you want more information about this script or if you have any other questions for me, don’t hesitate to reach out. I’d love to sit down with you and discuss your career, what your goals are, and see if we can help you reach them. I look forward to hearing from you.

Come Check out Our Career Nights!

We would love for you to join us for our career nights. Come check us out to see what our team is all about.

Looking to improve your real estate career? We're here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you're interested in working with us, click here to apply.

I wanted to take a second to invite you to join us for our career nights. We have them the second Tuesday of every month at our office in Warrenton.

Our first career night of the year will be January 10th and we would love for you to join us. You will meet some people on our team and we’ll answer any of your questions. For example, if you don’t have a license yet, we can walk you through how to obtain one.

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Come check out our career night on January 10th!

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You’ll also get a glimpse of our team structure and how things are set up, how we divvy up leads, and how appointments are set up. 

There are more than enough new buyer appointments to share, so we would love for you to come out to one of our career nights soon. 

You can register to attend a career night by filling out the form on the right side of this blog. Come out and see what our team is all about!

If you have any questions please feel free to give me a call! 

How Can You Stay in Touch With Your Sphere?

As an agent, you should stay in touch with past clients and your sphere of influence consistently. What's the best way? Today I have several suggestions, but one I recommend more than any.

Looking to improve your real estate career? We're here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you're interested in working with us, click here to apply.

Today I wanted to give you a little more info about ways you can and should keep in touch with your past clients and your sphere of influence.

My favorite way to stay in touch with past clients is a simple phone call. I would do this at least four times a year to have a quick conversation. Always end this conversation by asking if they know anyone thinking of buying or selling a home. I call this 'go for no' when I try to get five to 10 'no' answers a day, because you're going to finally hit someone trying to buy or sell a house.

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I highly recommend a company I use called Vyral Marketing.

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A great company I've used for years is Brian Buffini; he sends out a kit with a mailer and some personal notes for around $100 a month. A newsletter service called Service for Life is another great one that sends you a template for a newsletter that you can send to your clients and sphere of influence. It requires a little customization but it's really professional and it's really easy to send. 

Another great thing to do is to upload all email addresses for past clients, friends, and family to Facebook and market to them there. Facebook lets you create custom audiences to market to.

Finally, the very best option is the one that I use, and that's a company that I can't recommend enough called Vyral Marketing. You can send custom video emails (like this one) to all your past clients, friends, family, and sphere of influence and they do all the work for you. 

We'd love to have you join us on our team, so if you're interested in visiting a career night, you can register here in the sidebar of our blog.

If you have any other questions, give me a call or send me an email. I'd be happy to help.